LS EP 18: How to Use SEO to Grow Your Business: Top Strategies with Damon Burton

We are joined by the founder of SEO National and bestselling author, Damon Burton, to explore all about SEO (Search Engine Optimization) and its impact in a business. Damon shares what constitutes a solid, well-built website, reveals his approach to revamping websites and achieving a balance between features, content, and enhanced flexibility, as well as uncover the common SEO sins people make and how to avoid them.  

The ever-evolving landscape of SEO has proven time and again that, no matter how quiet it is compared to social media, it still is a surefire win to boost your business—if done correctly. We delve into its core and discuss the average timeline for clients to witness progress after working on their site’s SEO, comprehending the balance between progress and monetization. Damon also gives us valuable tips on choosing the right SEO company, and in contrast, the red flags you’ll have to watch out for when it comes to scam SEO firms.

Is it even possible to build a multimillion-dollar agency but never spend a dollar on ads? Well, Damon is a living testament to it, and he has achieved that even after going through tough markets like today. His secret? He shares it with us as he narrates his journey with his SEO career and the impactful lessons he learned and implemented along the way. One thing’s for sure, though: SEO may not be loud, but it can definitely give you steady growth for your business and success you might have not even imagined of having.